Offer Details
ELIGIBLE MODELS
2027 model year cash off MSRP:
$500 off 2027 F 800 GS, F 900 GS, F 900 GS Adventure
$700 off 2027 S 1000 R, S 1000 XR, S 1000 RR, M 1000 R, M 1000 XR, M 1000 RR, R 1300 R, R 1300 RS, R 12 nineT, R 12 G/S
$900 off 2027 R 1300 RT, R 1300 GS, R 1300 GS Adventure, K 1600 B / Grand America
2026 model year cash off MSRP:
$300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR
$500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 RR, S 1000 XR
$700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure
2025 model year cash off MSRP:
$300 off 2025 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR
$500 off 2025 R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR
$700 off 2025 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 XR, R 1300 GS, R 1300 GS Adventure, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental
Offer details:
Eligible customers include Active Duty, Veterans, Retirees, Reservists and their immediate family members. First Responders are also eligible. Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible Active Duty, Veterans, Retirees, Reservists or immediate family member must be the purchaser. First Responders must be the purchaser, their immediate family is not eligible. Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between January 1, 2026 and December 31, 2026.
Offer is applied against MSRP and is available on purchase of select new model year 2025, 2026, or 2027 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet, retired dealer demos and models not listed do not qualify. May be combined with other purchase offers, except cannot be combined with MSF Basic Rider Course offers. Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.
U.S. First Responders
Up to $900 off
U.S. First Responders
In appreciation for the commitment and sacrifice of our men and women providing emergency services to our communities, BMW Motorrad USA is proud to offer up to $900 off the purchase of select, new BMW motorcycle models. See below for eligible models and important offer details.
Verify Eligibility & Claim Offer
Verify your eligibility for the BMW Motorrad offer of up to $900 off MSRP toward select new vehicle purchases for Active Duty, Retirees, Veterans, Military Family Members, and First Responders. See important offer details below. Use ID.me below to verify your eligibility.
Eligible Models
2027 model year cash off MSRP:
- $500 off 2027 F 800 GS, F 900 GS, F 900 GS Adventure
- $700 off 2027 S 1000 R, S 1000 XR, S 1000 RR, M 1000 R, M 1000 XR, M 1000 RR, R 1300 R, R 1300 RS, R 12 nineT, R 12 G/S
- $900 off 2027 R 1300 RT, R 1300 GS, R 1300 GS Adventure, K 1600 B / Grand America
2026 model year cash off MSRP:
- $300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR
- $500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 RR, S 1000 XR
- $700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure
2025 model year cash off MSRP:
- $300 off 2025 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR
- $500 off 2025 R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR
- $700 off 2025 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 XR, R 1300 GS, R 1300 GS Adventure, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental
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Terms & Conditions
Eligible customers include Active Duty, Veterans, Retirees, Reservists and their immediate family members. First Responders are also eligible. Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible Active Duty, Veterans, Retirees, Reservists or immediate family member must be the purchaser. First Responders must be the purchaser, their immediate family is not eligible. Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between January 1, 2026 and December 31, 2026.
Offer is applied against MSRP and is available on purchase of select new model year 2025, 2026, or 2027 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet, retired dealer demos and models not listed do not qualify. May be combined with other purchase offers, except cannot be combined with MSF Basic Rider Course offers. Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.
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